Category: business

This section is for articles pertaining to web development, design, or marketing and businesses that uses these tools. It may also cover stock market trends or trading insight.

  • Upside: Carbon Emissions Decline

    Upside: Carbon Emissions Decline

    At the end of 2023, carbon emissions were (slowing) falling in the U.S. while the economy continued to rebound from 2020 and the pandemic. The coal consumption has been cut, even if it isn’t where global expectations are for the U.S., a reduction is a reduction. The decrease is not expected to fall drastically this year, but there will still be a reduction and every bit helps the environment as well as the push towards sustainable energy.

    Furthermore, a reduction in coal (globally) will result in the decline of coal consumption in China by means of alternative energy sources. From my standpoint, there is an opportunity here to help China away from carbon consumption and emissions. I would be greatly upset to see that opportunity squandered, but I also understand the complications involved in dealing with a communist and secluded state.

  • Upside – Solar Uptick

    Upside – Solar Uptick

    2023 reported a decrease in price for solar panel production. Europe and China are invested and buying more as they become available according to Bloomberg. Solar is increasing in terms of installing panels and it goes without saying; a much cleaner option than burning coal. It is also a safer alternative to nuclear power, which has faded in popularity over time due to horrible accidents.

    The increase in solar, in 2023, looks to be met with even better predictions in 2024 and it’s about time. The first solar panel (commercially viable) was created in 1950 by Bell Labs. President Carter had them installed on top of the White House (removed by Reagan) and can be installed in homes as well as solar farms.

    I hope you enjoyed the “Upside” – I’ll try to keep them coming!

  • Digital Advertising

    Digital Advertising

    Marketing and sales will always be an essential part of business and gives your company the ability to communicate to your audience. With digital marketing and advertising, that concept is amplified and is not constricted to hurdles like magazines or newspaper subscriptions. The reach for (properly executed) modern marketing can make a massive difference in both your customer base and sales. It can also be a drain on resources and funds for your company if you’re not careful – sometimes the ROI is not as high as the investment, but does it serve a purpose beyond driving traffic and sales? Are you running an event to build a user base? Are you trying to raise awareness for a cause you support or a partnership you’ve cultivated?